The Binge Watching Bonanza: Streaming Services Play Catch Up This summer's slate of new releases on major streaming platforms has been touted as one of the most packed in years, but beneath the surface lies a story about the evolving landscape of entertainment consumption.
As audiences continue to flock to digital platforms for their viewing fix, traditional notions of movie distribution and release strategies are being upended.
Amazon Prime Video's decision to drop "Masters of the Universe" straight onto its platform this week raises questions about whether this move is a cost cutting measure or an attempt to salvage a box office bomb that grossed under $200 million worldwide.